Cuprima supports World Coffee Research

We are very honoured to team up with with World Coffee Research. Not only do we fully support the preservation and promotion of taste diversity, we are equally committed to protecting the future of coffee and the livelihoods of those who grow it.’

Where does the taste of coffee come from?

The taste of a cup of coffee that we all love and cherish has a very complex origin, as it is influenced by many different parameters. One of these is the DNA or the inherent genetic identity of the coffee tree where the coffee comes from.

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